{"id":20048,"date":"2024-07-22T14:22:00","date_gmt":"2024-07-22T14:22:00","guid":{"rendered":"https:\/\/gdlfashion.com\/?p=20048"},"modified":"2024-07-19T18:28:51","modified_gmt":"2024-07-19T18:28:51","slug":"intermoda-entrega-el-premio-al-expositor-sustentable-y-un-reconocimiento-al-expositor-inclusivo","status":"publish","type":"post","link":"https:\/\/gdlfashion.com\/?p=20048","title":{"rendered":"Intermoda entrega el premio al expositor sustentable y un reconocimiento al expositor inclusivo."},"content":{"rendered":"\n<ul>\n<li>Intermoda crea estrategias para mejorar rentabilidad y ventas en l\u00ednea.<\/li>\n\n\n\n<li>AMAD, Mayorca y Galo Bertin mostraron sus nuevas colecciones en Fashion space.<\/li>\n\n\n\n<li>La empresaria Sara Galindo ofreci\u00f3 una conferencia acerca de e-commerce.<\/li>\n\n\n\n<li>La gala de clausura tendr\u00e1 una pasarela de la dise\u00f1adora Montserrat Messeguer<\/li>\n<\/ul>\n\n\n\n<p>Las ventas en l\u00ednea, el e-commerce y las estrategias para hacer m\u00e1s rentable el negocio de la moda estuvieron presentes en el tercer d\u00eda de actividades de la edici\u00f3n n\u00famero 81 de Intermoda, el encuentro de negocios de moda m\u00e1s grande de M\u00e9xico y Am\u00e9rica Latina que se lleva a cabo en la Expo Guadalajara hasta el 19 de julio.<\/p>\n\n\n\n<p>Una de las actividades m\u00e1s esperadas por parte de los expositores, fue la entrega del premio al expositor sustentable, el cual, en esta edici\u00f3n fue entregado al <strong>Colectivo Magnata, <\/strong>plataforma de prendas de dise\u00f1ador sustentables, quienes buscan impulsar la evoluci\u00f3n de la industria textil y de la moda hacia el dise\u00f1o sustentable para el cuidado del mundo, siendo la principal plataforma de venta de moda sustentable. Los dise\u00f1adores sustentables que forman parte de Magnata Fashion Store, son: SenSea, marca de trajes de ba\u00f1o; Menos 117, marca de moda <em>genderless<\/em> quien trabaja con materiales dif\u00edciles de reciclar y desperdicios pre-consumo de industrias textiles en M\u00e9xico; Armando Calderon, dise\u00f1ador de certificado en sustentabilidad y sostenibilidad empleando materiales reciclados y reutilizados; The Macram\u00e9 Artist, quien utiliza la sustentabilidad en el algod\u00f3n y Tach&amp;Flack, marca de f\u00edalos de bamb\u00fa.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5640-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"769\" data-id=\"20055\" src=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5640-1024x769.jpg\" alt=\"\" class=\"wp-image-20055\" srcset=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5640-1024x769.jpg 1024w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5640-300x225.jpg 300w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5640-768x576.jpg 768w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5640-1536x1153.jpg 1536w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5640-2048x1537.jpg 2048w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5640-160x120.jpg 160w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03201-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"20059\" src=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03201-1024x683.jpg\" alt=\"\" class=\"wp-image-20059\" srcset=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03201-1024x683.jpg 1024w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03201-300x200.jpg 300w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03201-768x512.jpg 768w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03201-1536x1024.jpg 1536w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03201-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/MG_5640-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"20053\" src=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/MG_5640-1024x683.jpg\" alt=\"\" class=\"wp-image-20053\" srcset=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/MG_5640-1024x683.jpg 1024w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/MG_5640-300x200.jpg 300w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/MG_5640-768x512.jpg 768w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/MG_5640-1536x1024.jpg 1536w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/MG_5640-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5898-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"769\" data-id=\"20056\" src=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5898-1024x769.jpg\" alt=\"\" class=\"wp-image-20056\" srcset=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5898-1024x769.jpg 1024w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5898-300x225.jpg 300w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5898-768x576.jpg 768w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5898-1536x1153.jpg 1536w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5898-2048x1537.jpg 2048w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5898-160x120.jpg 160w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5917-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"20057\" src=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5917-1024x768.jpg\" alt=\"\" class=\"wp-image-20057\" srcset=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5917-1024x768.jpg 1024w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5917-300x225.jpg 300w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5917-768x576.jpg 768w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5917-1536x1152.jpg 1536w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5917-2048x1536.jpg 2048w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/IMG_5917-160x120.jpg 160w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03126-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"20058\" src=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03126-1024x683.jpg\" alt=\"\" class=\"wp-image-20058\" srcset=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03126-1024x683.jpg 1024w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03126-300x200.jpg 300w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03126-768x512.jpg 768w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03126-1536x1024.jpg 1536w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03126-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<p>Adem\u00e1s, en esta edici\u00f3n, se entreg\u00f3 el reconocimiento al primer stand inclusivo en Zona Trending IM81 a <strong>HAUTE \u00c0 PORTER, <\/strong>gracias a sus actividades inclusivas, dise\u00f1adas para cada sector de la sociedad. La colecci\u00f3n que presenta la dise\u00f1adora sinaloense Jehsel Lau, se llama \u201cPrince, Lo esencial es invisible a los ojos\u201d, colecci\u00f3n con escritos en braille, inspirada en las frases c\u00e9lebres del libro franc\u00e9s: \u201cEl Principito.\u201d<\/p>\n\n\n\n<p>La marca AMAD, en colaboraci\u00f3n de<em> browzwear<\/em>, present\u00f3 en el Fashion Space su colecci\u00f3n inspirada en el edificio <em>One Sino Park<\/em>, un edificio din\u00e1mico construido en un acantilado de Chongqing, China, m\u00e1s tarde la marca Mayorca present\u00f3 su colecci\u00f3n Crucero \u201cEl velero\u201d y Galo Bertin, present\u00f3 prendas de su guardarropa Sue\u00f1o 2024. La pasarela de clausura correr\u00e1 a cargo de Montserrat Messeguer, cerrando de esta manera el segundo d\u00eda de actividades de este espacio a las 20:00 horas.<\/p>\n\n\n\n<p>La empresaria Sara Galindo, una de las figuras m\u00e1s influyentes en el mundo de la moda, engalan\u00f3 la secci\u00f3n de las IM Talks, las charlas especializadas en el \u00e1mbito de la moda y los negocios con la conferencia magistral \u00abE-commerce: La transformaci\u00f3n de la industria de la moda\u00bb; tambi\u00e9n Mark Boloten, Cofundador de FNAD y Sassan Safay, Cofundador y CEO de Sasa dieron una charla acerca de c\u00f3mo los empresarios pueden llevar su marca de moda al mercado estadounidense y m\u00e1s all\u00e1; el panel conformado por los dise\u00f1adores Lydia Lavin y Ricardo Encinas, adem\u00e1s de los escritores Jorge Lupercio y Sandro Cruz, debatieron acerca de la \u201cModa Documental\u00bb, bajo la moderaci\u00f3n de Zaira Marino.&nbsp;&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03003-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"20063\" src=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03003-1024x683.jpg\" alt=\"\" class=\"wp-image-20063\" srcset=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03003-1024x683.jpg 1024w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03003-300x200.jpg 300w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03003-768x512.jpg 768w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03003-1536x1024.jpg 1536w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03003-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03194-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"20061\" src=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03194-1024x683.jpg\" alt=\"\" class=\"wp-image-20061\" srcset=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03194-1024x683.jpg 1024w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03194-300x200.jpg 300w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03194-768x512.jpg 768w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03194-1536x1024.jpg 1536w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/DSC03194-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/MG_5612-1-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"20064\" src=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/MG_5612-1-1024x683.jpg\" alt=\"\" class=\"wp-image-20064\" srcset=\"https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/MG_5612-1-1024x683.jpg 1024w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/MG_5612-1-300x200.jpg 300w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/MG_5612-1-768x512.jpg 768w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/MG_5612-1-1536x1024.jpg 1536w, https:\/\/gdlfashion.com\/wp-content\/uploads\/2024\/07\/MG_5612-1-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<p>En la serie de mesas redondas con expertos de la moda \u201cDi\u00e1logos entre l\u00edderes\u201d, moderados por el periodista Pablo Latap\u00ed, los fot\u00f3grafos de moda Jos\u00e9 Luis S\u00e1nchez Hosseck; Jes\u00fas Villanueva; Iv\u00e1n Rizo y Amelia Rock, charlaron acerca de c\u00f3mo impulsar la industria desde esta pr\u00e1ctica que es fundamental para que los dise\u00f1os luzcan y sean conocidos por el p\u00fablico comprador.<\/p>\n\n\n\n<p>En la secci\u00f3n de talleres Mindset, Jorge Ham, Project Manager y director de operaciones en NEEDS dio una charla a manera de gu\u00eda pr\u00e1ctica para emprendedores que quieren construir su negocio de moda, mientras que Karina Ochoa, Global chief of Innovation and digital strategy ofreci\u00f3 la charla \u00abLa moda no importa, la ropa s\u00ed: S\u00e9 t\u00fa mismo siempre, porque lo \u00fanico sostenible es lo que dura\u00bb, y Alejandro Moreno, Dise\u00f1ador Comercial de GETMORE y Alejandro Beltr\u00e1n, Ejecutivo de ventas en REBUY Engine dieron consejos para aumentar las ventas ticket promedio y la tasa de conversi\u00f3n en las tiendas en l\u00ednea.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Las ventas en l\u00ednea, el e-commerce y las estrategias para hacer m\u00e1s rentable el negocio de la moda estuvieron presentes&hellip;<\/p>\n","protected":false},"author":2,"featured_media":20057,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[418,9,414,413],"tags":[],"_links":{"self":[{"href":"https:\/\/gdlfashion.com\/index.php?rest_route=\/wp\/v2\/posts\/20048"}],"collection":[{"href":"https:\/\/gdlfashion.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gdlfashion.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gdlfashion.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/gdlfashion.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=20048"}],"version-history":[{"count":1,"href":"https:\/\/gdlfashion.com\/index.php?rest_route=\/wp\/v2\/posts\/20048\/revisions"}],"predecessor-version":[{"id":20065,"href":"https:\/\/gdlfashion.com\/index.php?rest_route=\/wp\/v2\/posts\/20048\/revisions\/20065"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gdlfashion.com\/index.php?rest_route=\/wp\/v2\/media\/20057"}],"wp:attachment":[{"href":"https:\/\/gdlfashion.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=20048"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gdlfashion.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=20048"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gdlfashion.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=20048"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}